Business Model: ProLenses

Company Details: ProLenses - High-quality sunglasses

Value Proposition: At ProLenses, we are dedicated to providing our customers with the best quality sunglasses for their outdoor adventures. Our sunglasses are designed and crafted in Singapore, ensuring both protection and style.

Customer Segments:

  • Outdoor enthusiasts
  • Fashion-forward individuals
  • Active lifestyle seekers

Key Activities:

  • Designing and crafting high-quality sunglasses
  • Market research and trend analysis
  • Customer service and support
  • Marketing and advertising

Key Resources:

  • Skilled designers and craftsmen
  • High-quality materials
  • Market research and analysis tools
  • Effective marketing and advertising strategies

Revenue Streams:

  • Sales of sunglasses
  • Licensing and partnerships
  • Online sales

Cost Structure:

  • Cost of materials
  • Labor costs
  • Marketing and advertising expenses
  • Operational costs

Customer Relationships: At ProLenses, we strive to build trust with our customers by providing them with high-quality products and excellent customer service. We value our customers and aim to create long-lasting relationships with them.

Channels:

  • Online store
  • Retail partnerships
  • Social media platforms
  • Direct marketing